Archive for the 'seriously dumb' Category

When a brilliant product idea marries a bad package design

Saturday, November 7th, 2009

I did not make this picture up. Some designer and ad agency thought it was a good idea to make “raw water” look caca brown like this.

In today’s “I wish I thought of that department,” we present for your amusement and bemusement . . . raw water.
At a premium price, no less. What, as the [...]

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A whole new dimension of demented exercise machines

Tuesday, October 20th, 2009

Many moons ago, when this blog was still new and fresh, I wrote a post about the world’s most demented exercise machine, a startlingly stupid mobile treadmill that allowed you to treadmill your way around the neighborhood. Of course, the Einstein’s who introduced the mobile treadmill did not sufficiently differentiate their thousand dollar contraption from, [...]

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How not to do an iPhone app

Wednesday, October 14th, 2009

Doug Liman does app marketing. Click a girl, like Rebound Girl, and Pepsi’s “Amp Up Before You Score” app gives you advice on how to score with that “type” of girl. If you succeed in bedding the girl (for real), you can add “Rebound Girl” to your “Brag List.”

Pepsi, for some reason, decides that a [...]

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