Archive for the 'the strategy notebook' Category

Costco as a startup

Monday, September 21st, 2009

Yesterday, stock analysts upgraded Costco stock to “Outperform” as the warehouse discounter goes gangbusters in this recession (well, gangbusters is a relative term when everyone else is losing money).
CNN has a must read interview with Costco founders Jim Sinegal and Jeffrey Brofman, who go into great detail how they started the company with their savings [...]

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Is Jay Leno NBC’s Waterloo or Borodino?

Monday, September 14th, 2009

NBC puts its big bet on the big chin.

Today marks the first day of Jay Leno’s new 10 PM show, a startling gamble on NBC’s part, a network that hasn’t won, placed, or shown in almost five years of ratings races with the other three broadcast networks. Other networks execs have popped the champagne corks [...]

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Selling a business in a recession

Wednesday, July 29th, 2009

I have always counseled every client I’ve dealt with that business planning, even from the start, needs to include how the business will close (this is equally true of business planning for individual products or brands). Perhaps because businesspeople are eternal optimists or because no-one wants to face mortality at birth, few have the good [...]

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